In the Tapscott chapters that we are reading right now, and in the last few class discussions we have talked a lot about how to market products toward the Net Generation. It is definitely not easy and big time companies are trying to figure out the same thing. It is kind of crazy how kids these days will just space out through all of the advertisements and basically act like they never even happened. Well after surfing the web I found a pretty interesting article about how to advertise to the Net Generation. In the article I found a lot of really interesting information and statistics about how the Net Generation is being targeted. With the recent boom in Online Television, marketers are starting to spend just as much, if not more money on Online Televison as they are with regular T.V. Its pretty wild.
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