When I read the introduction, I was immediately captured by the word media convergence. It made me think what does this mean in todays world? Well, after doing some site searching, I found this site called, The Economist. It is a website for the magazine that talks about what they do in terms of media convergence. On their site, it describes what they do as leading the debate in the pursuit of knowledge, in this case media. Their plan of attack is to go to events, and host blogs where people talk about their ideas for new technology and what they want. They then take this information, take it into consideration, and start debate on whether or not it is a good idea. Most importantly they immediately tell you that they have a forward look on the advancement of technology.
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